sell

Of you out there in the audience today with such creativity—and our industry needs you—fourth this truth never changes: software sells hardware; people buy game systems to play the games.

對於在座擁有如此創造力的各位——我們的行業正需要你們——我要重申一個真理：軟體帶動硬體銷售；人們購買遊戲機是為了玩遊戲。

And I just love to do collaborative things, and the fact that K-pop can be so collaborative was a big—like, I don't know—selling point for me.

我就是喜歡合作的事情，而 K-pop 能如此強調協作，對我來說是個巨大的賣點。